When I worked as a graphic designer at the Tampa Bay Times, I worked on all kinds of publications and events. The Tampa Bay Women’s Expo began in 2018 and I was assigned to create the identity. We wanted the logo to display the fun and lighthearted vibe of the event which was targeted to women of all ages as a ladies’ day out. They are still using the branding for each annual show. Show promotion included billboards, ads, postcards, brochures and more.
