Project

Throwback Video Game Style for Tradeshow

When I was the staff graphic designer at FairWarning, a huge undertaking was prep for Dreamforce, a giant conference that Salesforce puts on for financial services and cloud based tech companies.

The marketing department and I chose homages to video games like Mario and Zelda as our theme for the show. So I was tasked with designing the booth, giveaways, promotion and collateral to capture lead generation at the event. It was a really eye-catching way to create engagement and have fun with our brand.

Deliverables

Booth design, email banners, display ads, social graphics, ebooks, trust score pin giveaways

Client

FairWarning – now an Imprivata company