Project
When I was the staff graphic designer at FairWarning, a huge undertaking was prep for Dreamforce, a giant conference that Salesforce puts on for financial services and cloud based tech companies.
The marketing department and I chose homages to video games like Mario and Zelda as our theme for the show. So I was tasked with designing the booth, giveaways, promotion and collateral to capture lead generation at the event. It was a really eye-catching way to create engagement and have fun with our brand.
Deliverables
Booth design, email banners, display ads, social graphics, ebooks, trust score pin giveaways
Client
FairWarning – now an Imprivata company